Dedicated to the definitive superhero non-team.


Friday, March 8, 2024

The Hostess Formula

Hostess ads were a mainstay of superhero comic books throughout much of the Bronze Age. Criminals would stop in their tracks at the sight of Twinkies, CupCakes, or fruit pies—gleefully surrendering to authorities while biting into the Hostess snacks. Hostess products could also subdue a rampaging Hulk.

Ads for fruit pies consistently featured both apple and cherry (although a character might favor one flavor over another). Sometimes a third choice would appear from one of the following selections:

 
  • blueberry
  • lemon
  • peach
Daredevil defeats the crimelord Peachy Keen in the closing panels of this Hostess ad for peach, apple and cherry fruit pies.

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